(Did you mean the apazine or Swedish fanzine)?

"Fandom is Just a Goddamn Hobby," initialized FIJAGH or FIJAGDH and pronounced "FEE-jag," is a fannish philosophy credited to Charles Burbee during Fifth Fandom in opposition to the then sercon FIAWOL, "Fandom is a Way of Life." Today, the tongue-in-cheek motto serves as a reminder not to get too caught up in fannish doings that you neglect your real life or too agitated by feuds and the foibles of fen.

In today's increasing online fandom, we also begin to see "Fandom is Just a Goddamn Social Network."